How to extend WooCommerce with the WooCommerce Product Featured Video
If you want to improve the overall user experience of your WooCommerce store, you can’t go wrong with enhancing your visual representation. This means not only having WooCommerce products with striking images but also adding credibility with product videos.
Videos are one of the most popular types of content on the Internet. With videos, you can tell your customers the story of a product and visually show them what the product does and uses.
Add a product video and turn your WooCommerce product gallery into a stunning instant response carousel. If a user watches a short video about your product, the chances of selling the product increase, which positively affects product marketing.
Why are Product Videos Important to your Online business?
By placing a video on your product landing page, you can increase your sales by up to 80%. Recent surveys show that 90% of users find product videos to help them make decisions.
Video is a good return on investment. Making a video is not the cheapest and easiest thing; it takes a lot of time. While video content creation tools are a little cheap these days, there are many different market applications at different prices. You can even make a video on your smartphone.
You can also use videos to improve your website’s Google ranking as visitors spend more time on it. A more extended presence thus increases the credibility and shows search engines that your website has good content.
1. Product Videos convert Prospects into Customers
The importance of product videos is illustrated by the fact that 92% of buyers claim that images influence their purchasing decisions. About 64% of users are likely to buy after watching a product video. This minimizes product uncertainty. Prospects show up at the other end and feel they are exploring the product physically. This increases customer satisfaction and increases the likelihood that a potential customer will become a customer.
2. Product Videos Build Trust
Online shoppers are very concerned about the quality of their products when shopping online. You are not sure if the product will meet your expectations. A product video dispels doubts and creates confidence in the quality of the product. This allows buyers to shop more conveniently after watching the video. It also increases the brand’s credibility. People understand that the company is authoritarian and not cheating.
3. Google gives priority to Videos
Google tries to play videos on most searches. Therefore, if your site embeds a YouTube product video and has an SEO-friendly title, description, keyword, website link, etc., there is a very high chance that you will reach the Google Videos section. Video sellers get 41% more traffic from search results.
How WooCommerce Product Video plugins help
The WooCommerce product video plugin allows you to add videos to your product pages. You can download or embed videos from YouTube, Vimeo, Dailymotion, and Facebook. Add a product video or multiple videos to the product gallery. You can display highlighted videos on list pages and customize videos.
With the WooCommerce Product Videos extension, you can replace featured product images with videos. You can watch your favorite videos in a popup window or on the same page. You can add a WooCommerce product directly from the Product Change page on your back office.
Three Best WooCommerce Product Video Plugins
- WooCommerce Product Featured Video
WooCommerce product featured video adds a feature to your WooCommerce store that allows you to add a featured video for each product you purchase. With this plugin, you can display videos on a store page and an individual product page.
Support for YouTube, Vimeo, Daily Motion, and native MP4 videos available. You can display videos on a product page, category page, and store page. You have the option to watch the videos offered by YouTube. Add a thumbnail of self-hosted videos and set their height and width — also popups for product videos in the store and on the product page.
All three plugins are fantastic and well-designed for their functions. Each plugin has a different process than the standard procedure for adding videos to the product page. If you want to add both audio and video to your product page, you need to use the audio content plugin provided by YITH WooCommerce. If you want to add a video to your product page, you need to purchase the WooCommerce product video plugin. If you want to add a video as a featured video of the product list’s products, you need to use the WooCommerce product featured video plugin.
2. WooCommerce Product Video Gallery
WooCommerce Product Video Gallery — Add a video with images on a single WooCommerce product page in the product gallery. You can only add one video for each product gallery, or you can mix videos and photos in the product gallery.
Add a product video and turn your WooCommerce product gallery into a stunning full answer carousel. Having a user watch a short video about your product increases the chances of selling the product, which is reasonable for marketing the product. The plugins are very relaxed and easy to use.
3. YITH WooCommerce Featured Audio & Video Content
Using videos instead of images for your products can be very helpful for the better display of articles. However, this is especially useful for digital products, such as programs, video games, etc., for which there is not enough image to best show their strengths. What if you sell music? Nothing can be a better preview of your product than an audio file. Most business topics allow you to add only images.
But don’t despair, now anything is possible and easy to use with the YITH WooCommerce featured audio and video plugin that allows you to add an audio file or video to your product instead of a featured image. It supports the most popular audio and video formats so that this mapping will help your business.
Wrapping Up
Fulfilling your customers’ needs and desires through WooCommerce product videos is critical to digital business management. As a WordPress business owner, I found some good plugins to help improve the store’s reputation.
I hope these WooCommerce product video plugins help you get the experience online and in brick and mortar stores. You can always rely on it by choosing the free options. As your business grows, it pays to upgrade to high-quality packages and better products in the future.